• Bikes in Russia:
    It has become evident over the last 14 years at MISS that the bike market is expanding very quickly. Official figures estimate that the growth of cycling market could reach 25% to 30% in 2006. In addition, the Russian cycling market is dominated by international suppliers with around 85% of product being imported. The catalyst for growth is the increase in disposable income in disposable income, the rise of Russian middle class and recognition of the health benefits of active leisure pursuits. Consequently, for the first time in 2007, bike suppliers and buyers will benefit from their own dedicated exhibition – the Moscow International Cycling Show.

    Profile: 
    The exhibition is for all section of the bicycle industry:
    . Specialist parts manufacturers looking to source new business with manufacturers of finished bikes.
    . Manufacturers of finished bikes who want to boost brand awareness and find new retail outlets.
    . Suppliers to the after market industry , looking for retail exposure to secure a larger portion of the parts, clothing and accessories.

    And….
    . Retailers, leisure establishment and sports clubs who will visit the exhibition to source the type of products that of products that Russian consumers want to buy.
     
  • Exhibiting Options:
    MICS caters for anyone who is serious about one of the world’s largest growth markets. Exhibition can choose 
    from ‘equipped packages’ from 9 sqm through to ‘space only’ options that allow the exhibitor to design their 
    own bespoke stand.
    National, regional and association group participation is also welcome at MICS 2007.
  • Location:
    MICS will be held at Russia’s best known international trade exhibition centre – Expocentr . Expocentr benefits from a central location, its own metro branch line and eight pavilions that regularly host large scale events.

    The bicycle sector has always been a major part of the Moscow International Sports Show . In 2007 MICS will still be co-located with MISS to take advantage of joint promotion to Russia’s growing number of sports retailers, leisure establishments and sports clubs. MISS 2007 will be the 14th edition of Russia’s premier trade event for the sport industry.

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